WELCOME TO CHOQ™ NATION
We are herbalists, natural healthcare practitioners, bioharmonizers, and health-conscious creators with a passion for sharing our knowledge of plants and human optimization to help you rise above the chaos and live a life of radiant vitality.

Science-Based
Our team selects ingredients according to a painstaking process of reviewing all available scientific research on herbal biochemistry and human clinical trials.

PLANT-FORWARD
First and foremost, we’re hardcore herbalists. We formulate our products based on the premise that plants should come first and isolated nutrients second.

CLEAN, CLEAN, CLEAN
As industry veterans we’ve seen thousands of obscenely weak, trashy products, and it’s our pleasure to expose the rampant deception in the marketplace and provide a clean alternative.
“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.”
Insights on natural living, clinical nutrition, and modern herbology
Why You Need to Be a Player
*Note: the topic of this blog is actually far more innocent than the title suggests 😉 “The debt we owe to the play of imagination is incalculable” -Carl Jung “We don’t stop playing because we grow old; we grow old because we stop playing.” -George Bernard Shaw “Work...
Simplifying Gluten Sensitivity: a Return to Sanity
It seems that common sense is an increasingly rare commodity these days. It’s true that the world is in a steady state of increasing complexification. Year after year, the way we do things becomes significantly more ‘new-fangled’, for lack of a better term. We...
How to Party Smart and Save Your Liver
The end of 2020 is nigh, and considering the popular sentiment that this year was perhaps a bit more dumpster-fire-esque than most of its predecessors, it seems a safe assumption that many Americans will be tormenting their livers even more thoroughly than is...
OVER FOUR HUNDRED FIVE-STAR REVIEWS AND COUNTING
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THE CHOQ™ FORMULATION PHILOSOPHY

EVIDENCE-BASED DOSING
No label fluffing and no under-dosing, EVER. All of our ingredients are dosed according to the exact clinical research, ensuring that your results match the available science.

TOTAL TRANSPARENCY
We use full-disclosure labeling, meaning we disclose the exact amount of each ingredient and NEVER use proprietary blends. We also cite the references to the published clinical science behind the myriad trademarked ingredients in our products.

EXTREME PRODUCT VERSATILITY


We formulate groundbreaking products for health and well-being with science-based, plant-derived ingredients.
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CHOQ™ LLC. These statements have not been evaluated by the FDA. These products are not intended to treat, cure, diagnose, or prevent any disease.